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The Marketing Campaign Developer/Analyst role presents the opportunity to merge technical campaign list-pull design, marketing and analytics skills into a challenging role that supports industry leading retailers in cutting edge direct marketing campaigns. The successful candidate will collaborate with a team of campaign professionals dedicated to delivering strategically segmented targeted audience lists and actionable consumer insight.
Work hours: 16:00 – 00:00 Romanian time (you will have to work with a team from the United States) .
• Document campaign requirements or existing processes;
• Evaluate requirements with internal teams on best practice in campaign design and execution;
• Write SQL queries to :create/update tables, determine record counts, pull lists from simple data extracts to more complex assignments for analysis or reporting purposes, merge and dedupe data;
• Design, code, QA and execute Unica Campaign flows within a relational database. Schedule or send campaign emails from the tool as per given indications;
• Quality validation of data. Provide QC and Peer Review;
• Optimize code or campaign performance;
• Meet or exceed quality and delivery expectations within a fast paced campaign production environment;
• Knowledge of SQL programming and Relational Databases, preferably Oracle;
• Experience with documenting technical processes;
• Ability to summarize analytical data into user-friendly reports;
• Ability to work in a team and independently with a responsive, enthusiastic, team-oriented personal style;
• Good oral/written communication and presentation skills; advanced English;
• Creative thinker, analytical skills;
• BA/BS with significant coursework in marketing, mathematics or economics.
Additional Desirable Skills:
• Knowledge of Campaign Management Tools (IBM Unica preferred), or other email marketing tools, CRMs;
• Marketing knowledge/experiences;
• Innovative and positive attitude;
• Experience with direct marketing operations, strategy and analysis;
• Advanced Computer Science or MBA Degree.
Specific tools and processes training will be provided. We are recruiting juniors and seniors to expand our team. If you are interested to learn more about database marketing, are passionate and creative then join us to work with big clients and help us continue growing!
We are Harte Hanks.
We are a team of passionate marketing professionals, working to connect your brand with your customers to move them from awareness, to action, to brand loyalty. We develop integrated, multichannel marketing solutions that deliver millions of customer interactions every day through traditional, digital, social and emerging marketing solutions.
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